Boldyn Networks, a front runner in digital connectivity solutions, embarked on a transformative rebranding journey to align their new image with their values of innovation and connectivity.
Boldyn sought a rebranding strategy that resonated with their own dynamic thinkers and also communicated the new vision outwards. So Boldyn connected up with our team of experts, for their global rebrand campaign.
The team curated a selection of products – many picked for their functionality, creating products that would be well used and spread the word. Playful elements like branded playing cards, were great for engagement and illustrating Boldyn’s core message.
The expert design and range of branding techniques is where this campaign sparked to life, each product bold on its own but subtly connected by a web of clever continuity. What a rebrand, it certainly pays to be bold!